PALETA DIGITAL® // COMUNICACIÓN FLEXIBLE - SOCIAL MEDIA
CLIENT: Paleta Digital® is a visual art studio with a focus on print and audiovisual materials. ASSIGNMENT: Create first assets for Social Media and the promotion of services and products. Enhance Paleta Digital® digital presence as both a community and a portfolio. STRATEGY: Content Marketing. SOLUTION: Photographic production for Social Media Ads and Organic Storytelling. Graphic broadness for brand visual expression. Copywriting for Instagram, Facebook, and LinkedIn. PROCESS: Understanding of the brand. Creative concept. Definitión of storytelling. Ph shooting. Digital production + postproduction.
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